Innocent Smoothies Winter 2026
Branding Concept Work
A character-led take on refreshment. This concept elevates innocent smoothies into a small cast of familiar personalities. Each bottle is treated as a character, styled with winter details and human posture to create warmth, charm, and quiet humour. The product remains the hero, while the expressions and interactions bring a sense of life and relatability.
Client
Innocent Smoothies
Responsibility
Concept Branding Work
Project Category
Branding
Year
Apr 17, 2025
